Sermon - Easter 4 - John 10:1-10
Hayzlett talked about 2 key marketing rules. - Is anyone gonna die? - Are we going to be break the law? If the answer is ‘no’ to both an idea can be considered. He feels that ‘marketers exist to create tension’ and his role is to push people - Internal and external - to the edge … Without pushing them over. This raised an interesting point and one I think extremely relevant to most media people - are you pushing your clients …
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Tags: key marketing, marketers, pope airplane, pope plane, pope s airplane, pope s plane, shepherd 1, shepherd one, tension